The US economy is facing tremendous dislocation. Work isn’t available. Hiring is at a standstill. Real change has come to America. It is the brutal and fierce change of an economy that is leaving many talented people without a viable way to create economic value for themselves and their families. I read President Obama’s State of the Union speech this morning. I voted for him and believe he has the potential to be a great leader. In his speech he talks about “creating jobs” and job programs. This is goodness and I hope it will lead to better roads, high speed rail and other essential improvements to the basic infrastructure of our country.
But I do not believe it will create the energy our economy needs to flourish.
What we need today are platforms that talented people can use to create opportunity for themselves. Twitter is platform for establishing real time influence. YouTube is a platform for entertaining the world. Our OpenSky platform, while certainly young, is potentially as powerful. OpenSky is the way for people to take what they know, what they care about, and with the force of their ingenuity and relentless hard work and hustle, build a long-term commerce business for themselves.
If you’re a supplier or inventor of an amazing product, OpenSky is the distribution that you need. Our platform connects you to hundreds of taste-makers and millions of consumers. Make a great item and work like hell to get OpenSky Shopkeepers to sell your goods.
If you have expertise and are building a brand around your knowledge and passion, OpenSky can help you turn that energy into income. This requires hard work, tremendous focus and a commitment to excellence that your audience and consumers demand.
There really aren’t any shortcuts or easy solutions. Here at OpenSky, we’re taking as much of the friction away as we can: can’t afford inventory, you don’t have to; don’t have access to great goods, we do; can’t find people to co-market with, meet our community.
OpenSky Shopkeepers are making money and Suppliers are finding new markets. They are establishing a new channel and building the foundations for their future success.
We are at the beginning of the road. There is a lot of work ahead. I am optimistic about our future.
- john caplan
I like what you have to say here. It appears to take the notion of affiliate marketing to the next level, combining a community with the power of network effects.
We are also questioning the notion that ‘creating jobs’ is a goal – the whole concept of a ‘job’ had changed.
Check out this post on the ‘job’ question: http://bit.ly/job_shift